When I first got involved in the world of writing and books, it was natural for me to apply my skills from producing in TV. Now more than two decades later, I'm still at it -- currently producing and moderating programs for the Publishers Association of Los Angeles - affectionately known as PALA.
This Monday (March 13th) is my latest - an evening exploring the ins and outs of getting and best utilizing book reviews. The goal in mind is to improve your book's visibility and increase your book sales.
Our speaker is Carolyn Howard Johnson, author of the HowtoDoItFrugally series of books. She's appeared on my panels numerous times, and I always find her to be informative as well as charming.
To sign up, go to the PALA website: www.pa-la.org/
The cost is $5 for PALA members, and $15 for the general public.
Program starts at 7 PM, and will continue to 9 PM.
Location: Veteran's Memorial Building, 4117 Overland Ave., Culver City, CA.
I've been reading her book, and it's just packed with great information gleaned to a great degree from Carolyn's firsthand knowledge from being a best-selling author and excellent marketer.
Note: This program will be taped and made available soon after the event. Last month's PALA program on MONETIZING YOUR BLOG (see previous blog post) is now for sale at www.publishersassociationoflosangeles.com/pala-programs-recordings/.
Program Producer, Book Coach & Editor