Monday, April 20, 2009

Turn BEA into B-E-Yea!

Learn how to work the major book events coming up in LA and NYC. Come to this Wednesday's Book Publicists of Southern California (BPSC) meeting where we'll be talking about the LA Times Festival of Books and Book Expo America (BEA).

Publicist Flo Selfman will be discussing this weekend's LA Times Book Fair. Then I'll be offering tips on BEA (May 29-May 31) -- how to benefit from it, whether or not you go! I've been to BEA over 10 times, so I can tell you what to avoid and what to do right.

The Book Publicists meetings are a great place to network and learn. Enjoy a buffet dinner and meet new people from the book biz before the program.

Event details: Wednesday, April 22, at the Sportmen's Lodge Hotel, Studio City. Networking/cocktails: 5:30; Buffet Dinner: 7 PM; Meeting 8:15; Out by 10 PM

More info at

Thursday, April 16, 2009

Time to Craft Your Elevator Pitch

Learn more about working an event at my talk in Los Angeles April 22.

Right now, many book folks are getting ready for the LA Times Book Festival at UCLA (April 25-26) as well as Book Expo America in NYC (May 29-31). Therefore this is the perfect time of year to work on your elevator speech.

An elevator speech is a quick take on what you, your book, your publishing company or your service is all about. The basic idea is to pitch it as if you only had 30 seconds with a key person as they share an elevator ride with you. As you travel between floors, you can only use less than 150 words (time yourself!).

What do you want to cover? First, what is it that you’re pitching? Second, why should this person care (what problem will it solve? how will it help them?). Third, why should they choose you over others (brief sketch of your experience and past successes).

If you get ready now, you have over a week to practice before you hit the ground running at UCLA. Have fun! And come by the Book Publicists of Southern Calfiornia Booth and say hi! (I will be there on Sunday from 3:00 to 4:00 PM).

Also, I will be giving a talk on how to work Book Expo America at the Book Publicists of Southern California meeting next Wednesday (April 22). The first speaker will cover how to network at the UCLA Book Fair. Visit to learn more.

Thursday, April 02, 2009

Robin Twitters!

Hi Folks,

I signed up recently for Twitter, after visiting the tweets for a couple clients ( and (

Right now, I am posting inspirational quotes on my Twitter page.

Come visit me there, and see what the tweeting is all about! Become a follower of mine and be inspired!

See you at!!

Write on!

Quinn's Word for Word / Brainstorm Editorial
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